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"Interactive Marketing Ezine"
Since 2000
Your Professional Guide to Online Success,
Business Leads & Income Solutions

Ezine Advertising, Marketing, Ezine Solo Ads, Sponsor Ads, Resources, Online Sales, Profits, Success

 
 
 

Susan & Bill Nichols, Owner
Editor-Publisher: Susan
Technical: Bill
Subscribers: 6,000

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Table of Contents for Marketing Online
 

Marketing & Income Opportunities

• Bytes of Info - From the Editor

• Business Resource Article: "Tools to Figure Out Your Target Market" Author: Jody Gabourie

• Business Resource Article: "Top Keyword Research Tool Online and How to Use It" Author: Paul Counts

Body Health & Mind Wealth

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Bytes of Info - From the Editor and Publisher
 

Greetings to all our New and Long-time subscribers!
Thank you for joining us in our goal to help you succeed online.

Thank you for reading today and
Continual Success to You Each and Every Day!


~Susan
Editor/Publisher
Contact Me


About the Editor: Susan, at Vector Central, is the editor/publisher of the "Interactive Marketing Ezine" which provides essential marketing methods to generate your online success. Free weekly ad with subscription: http://www.vectorcentral.com/subscribe.html As a Solo Ad Designer, Susan will assist you with your Exclusive ad campaign: http://www.vectorcentral.com/adv-solo-ads.html

 
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Business Resource and Article
 

Tools to Figure Out Your Target Market
Author: ©Jody Gabourie

There are many reasons why we all need to spend the time, at the beginning of a new business, to figure out the main group of people we're going to approach.

But it's equally important to constantly monitor your target group as your business evolves, grows and changes - because you'll most likely need to make adjustments and refine your target group or niche.

When trying to figure out what group of people you'll market to, you pretty well have all the tools you need at your fingertips - with the internet.

It's really all about taking some time and researching:

- popular keywords
- what people search for
- areas of interest and focus
- what books people are buying
- what people are writing about
- what other businesses are doing
- what your clients and customers are doing
- what your peers are doing

If you don't have clients yet or don't know a lot about your target group, then do some research on anything that talks about people in your niche or target group. For example:

* competitors' websites

* magazines (online and offline)

* trade publications and websites

* association publications and websites

* http://www.trendwatching.com - watch for trends that are just emerging or just about to emerge

* http://www.groups.google.com/ -' find out how many groups there are discussing "your" subject

* do this search: +key word +free +filetype:pdf - will show how many free PDF downloads exist about your subject

* http://www.wordtracker.com - shows you what keywords and phrases people are using to search online

* http://www.spacky.com/ - put in your keyword phrase and it will tell you how many searches are done on average every month for Google, Yahoo and Microsoft network

* see what's selling by searching eBay, Amazon (check out Amazon sales rank)

* http://www.magazines.com lists their top 10 magazine titles in the upper left-hand corner of the homepage so you can see what topics are hot right now

* Google Keyword Metrics will tell you what keywords people are paying for on Google Adwords (pay-per-click ad service).

Once you've done the research, you need to spend time thinking and mulling over the information. You need to figure out how what people need, want and are interested in intersects with what you enjoy, are good at, have experience in, and can build and offer products and/or services around.

Once you can "marry" what you do with what people want, then you've got a really strong foundation for a great, responsive target group.

About the Author: Jody Gabourie, The Small Business Marketing Coach, teaches small business owners and entrepreneurs how to take action with their marketing in order to get more results and more profits. To learn all about her unique "done-for-you" ebooks called Ready Made Marketing Plans™ and to sign up for her FREE special report, ezine and articles, visit her site at http://www.JodyGabourieMarketingCoach.com

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Middle Business Leads and Sponsor Ads
 

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Business Resource and Article
 

Top Keyword Research Tool Online and How to Use It
Author: ©Paul Counts


Keyword research is such a vital aspect to your overall success online that it simply can't be ignored. You need to be able to find good keywords to target, quickly and easily. There are many paid options out there for your keyword research, but I must say that the only keyword research tool that I use currently is a completely free tool from the most powerful search engine online, Google. That is right, I use the free Google Adwords Keyword Tool.

The Google Adwords Keyword Tool is arguably the best keyword research tool available. With their latest update, I can now make this claim. This tool now gives you actual numbers from Google itself that tells you the volume of searches that are done on a given keyword. Before this tool would give you a bar with a volume indicator on it, but now they give you actual numbers. These numbers can really help you identify good keywords that you should be focusing on for your website.

How To Use This Tool More Effectively?

One simple method for utilizing this tool more effectively is to type in the main keyword of your niche that you are trying to target, and make sure that "Use Synonyms" is checked. That will bring up potentially hundreds of other keyword combinations that either use that phrase or a similar phrase.

Once you get your results you can find good niche phrase to easily rank for by sorting by the Advertister Competition. Look for the keywords that get some search volume, but have little advertiser competition or no advertiser competition.

Once you find these keywords you can go to Google and search for that phrase in there. The logic behind this method is that if people aren't paying for these keywords in Adwords, than chances are people aren't trying to optimize for this phrase on their website. Since there is less competition trying to rank for a phrase there is a better chance you have of getting targeted traffic from that keyword phrase.

Now, I am not saying that you just focus on these niche phrases when you optimize. You should optimize for the more broad phrases on the main parts of your website, but these longtail phrases are great for writing posts or for getting good search engine rankings for niche phrases. Don't get discouraged if a keyword only has 1,000 visitors per month. That is not a bad thing because if you can get 5% of those visitors each month, that is an additional 50 targeted prospects that will see what you offer, and you do the work once to get ranked.

Why Does This Tool Blow The Competition Out of the Water?

Many of you are familiar with WordTracker as a keyword research tool. I feel that this tool totally blows Wordtracker out of the water because I feel the data is more accurate than WordTracker, and also the amount of keywords that this tool picks up way exceeds WordTracker and their limited resources. The other reason I like this tool better is the price. It is FREE! You can't lose with it.

Other Important Notes

Also, when using this tool and considering the volume they show there, remember that these numbers do not represent data from other search engines like Yahoo or MSN. So keep in mind that across the board the volume is higher.

About the Author:Paul Counts is an SEO consultant and Internet entrepreneur. If you would like to access more free SEO tips and traffic generation ideas visit http://www.seocounts.com

 

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• Ad Tracking Service- AdMinder
• Ad Tracking Service- Free or Pro -Your Ad Tracker
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• ISORegister--2TillProfits Tools & Resources- Go Here
• Keyword Selector- Click Here
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• Mail List Manager- Dada Mail
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• Short URL Service- Free - Your Ad Tracker
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Feedback and Customer Comments and Testimonials
 

Read Customer Comments and Testimonials
Submit new feedback.

~~~~~~~~~
Dear Susan,
I did receive the draft copy of my ad. It's perfect! Of course that's no surprise to me. Having sent you ads before this, I know you never settle for anything less than your best effort and my complete satisfaction.
Thank you for your prompt and friendly service. I'm expecting my usual great results from advertising with Vector Central.
My best regards, Ray Wentz http://simurl.com/fp

~~~~~~~~~
Dear Susan, I received my ad copy and you did a fantastic job.
I wouldn't change a thing. This is my first ad with your company and i like the way you do business. I think i've found someone i can depend on.
William http://vur.me/billsviral/DDP

Thank you Ray and William! ~~Susan


 
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Body Health and Mind Wealth
 

Health Resources


Resources for
Your Quest of Optimal Living


For Your Health, Life's Joy, &
a Totally Balanced Environment,
Online & Offline!

Always ask your doctor before using any suggestions that you read. Vector Central can not be held responsible for any health problems.
 


Is Fish Oil Really Better Than Flaxseed Oil?
Author: ©Yuri Elkaim


Fish oil or flaxseed oil? That is the question posed by millions of health-conscious people each day. But what is the main reason why millions of people are reaching for either fish oil or flaxseed oil? If you said omega-3 fatty acids then you're correct.

But what if I told you that one of these oils doesn't present us with a viable or usable source of omega-3s in the body? Pretty shocking, eh!

Well the truth of the matter is that fish oil offers you a much better omega-3 "bang for your buck". Why? It all boils down to two important compounds known as EPA and DHA.

We need EPA and DHA to protect our heart, for healthy brain and eye development, prevention and treatment of skin diseases, arthritis, for immune function and more.

Why Not Just Eat Flax?

For decades a debates have been fought about whether flaxseed oil could provide adequate levels of EPA. The verdict - flaxseed should never be used for its EPA producing ability.

Flaxseed oil is a wonderful healing oil but it is not a source of EPA.

Having said, I will often add flaxseed oil to many of my salad dressings and other foods but it is not the oil I use for EPA and DHA.

Research shows that flaxseed oil is poorly converted to EPA and that it provides absolutely no DHA. One study published in the American Journal of Clinical Nutrition evaluated 45 healthy men and post-menopausal women (18 to 65). They all had normal cholesterol and were asked to eat olive oil as their oil source. They were divided into 3 groups. One got ALA (alpha linolenic acid - from flax) and the other two with a supplemental form of EPA.

Each was given 750mg for 3 weeks and then 1,500mg for 3 weeks in a supplement. Both the EPA groups had significant increases in EPA in red blood cells however there was no increase in EPA in the ALA (flax) group. Neither the ALA nor EPA group showed significant increases in DHA; which, means that we should also supplement with DHA.

The reason why the flax ALA group did not witness an increase in EPA in red blood cells is because of an enzyme in the body that is needed to convert ALA to EPA.

This enzyme called the Delta-6-desaturase if not working properly stops the conversion of ALA to EPA. The Flax Council of Canada states that flaxseed has a limited conversion to EPA in healthy people of up to only 8%! However, new very sophisticated studies are showing that this is even rare.

The reasons why the Delta-6-desaturase enzyme does not work as well as why we can't convert ALA to EPA are as follows:

* Anyone with diabetes has a faulty delta-6 enzyme
* Viral infection
* Allergic disease
* High cholesterol
* Stress hormones
* Aging
* Menopause (menopausal women have been found to have an inactive enzyme)
* Alcohol
* Smoking
* Arachidonic acid
* Saturated fat
* Trans fatty acid consumption in the diet
* Nutrient deficiency of Zinc, B6, vitamin C

DHA for the Brain

Perhaps you may have seen recent commercials promoting "white bread" now infused with DHA and then claiming that this "white bread" is now essential for the healthy development of our children's brains and nervous systems.

Well, besides the fact that these artificially-enhanced foods provide no nutritional value whatsoever, the point still remains that DHA is essential for the proper functioning of the brain, and for the development of the nervous system and visual abilities. It is essential for smart babies too. DHA research has also shown it reduces the risk of heart disease.

The human brain is about 60% fat, and DHA is one of the crucial structural fatty acids in both the brain and the retina. Many vegetarians, vegans, and raw foods dieters are also at risk of insufficient DHA unless they supplement with DHA.

Studies have also shown that North American babies have much lower levels of DHA than babies born in Asian countries. DHA plays a role in our babies IQ. So if you want a super smart and healthy child you may want to consider supplementing with fish oil (not flaxseed oil) for its high content of readily available DHA and EPA.

But what about vegans who are adamant about getting their omega-3s from plant sources? Well, for the answer you'll just have to stay tuned for the next article where I'll talk about one of the world's most incredible superfoods that even blows fish oil out of the water (no pun intended)!

About the Author: Nutrition Expert, Yuri Elkaim and his groundbreaking book, Eating for Energy, have helped thousands of people in over 80 countries regain control of their health and weight. Watch his new http://www.youtube.com/watch?v=g8KRdnSdJag You Tube Video and discover a delicious GREEN smoothie recipe that will keep you energized, nourished, and provide a significant source of omega-3s. For more on his revolutionary healthy eating book visit http://www.EatingforEnergy.ca


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Insights of Inspiration - Bible Verses to Inspire and Uplift
 

"The Lord Lives!
Blessed be my Rock!
Let the God of my salvation be exalted"
Psalm 18:46
The Bible


Our Lord Jesus Christ, who died for us,
was raised victorious over death - for All of us!

Read about his life, death and resurrection in The Bible:
The Gospels, Matthew, Mark, Luke & John.
John Chapters 19-21
Read Online:
http://www.biblegateway.com/passage/


 
Assist Those In Need
 

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Online Income Opportunities Edition

 
Top Classifieds - More Business Leads for You
 
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Anti-Virus and Anti-Spyware Resources
 

Kaspersky Anti-Virus: "Antivirus software for home or business. The world's fastest antivirus updates. Free virus scan and antivirus trial downloads." Click Here

Virus List: Click Here

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To receive immediate help in a virus crisis, go to McAfee's chat-line support services. They will give you prompt, online help with your emergency. http://www.mcafee.com/support/
For regular virus updates, go to: McAfee: http://vil.mcafee.com/newVirus.asp or Virus Information Center: http://ca.com/virusinfo/


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Vector Central can not be held responsible for any customer ads or free ads in this ezine, nor can we guarantee/endorse them. The content of ads and linked websites are the sole responsibility of the advertisers.
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If you find any inappropriate subjects, please contact us.
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