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Marketing & Income Opportunities
Business-Building Techniques

Ezine ContentBytes of Info - From the Editor: "We hope you are warm!"

Ezine ContentBusiness Resource Article: "Qualities of an Effective Landing Page" Author: fastlandingpages.com

Ezine ContentBusiness Resource Article: "Submit to an Ezine Article Directory to Generate Web Traffic" Author: Thomas Christopher

Ezine ContentRecommended Resources Ezine ContentAnti-Virus/Anti-Spyware

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Bytes of Info - by Susan Nichols, Editor-Publisher

By Susan NichoIs
Editor/Publisher

"We hope you are warm!"

Just listening to all the Extreme weather that the North is having truly makes me thankful to have heat. If you live in one of the states where the snow is Extreme and non-stop this week, our prayers go out to you and we hope you have heating in your homes.

We also are concerned about the ongoing tragedies of Haiti and hearing the stories of their struggles is beyond comprehension for me. The man that was rescued this morning after 29 days of being trapped is Amazing! He said a man in white kept giving him water. Bill and I feel that an angel of God provided for this man. And we must all continue to know that God is with all of us in the bad as well as good times.

Thank you for joining us today and we hope that the resources, articles, leads, and income opportunities will benefit your daily online journeys.

Have a Wonderful & Successful week!
--Susan
Editor/Publisher


About the Author: Susan, at Vector Central, is the editor/publisher of this ezine, the "Interactive Marketing Ezine" which provides essential marketing methods to generate your online success. www.vectorcentral.com/subscribe.html


Greetings to all New & Long-time Subscribers! Thank you for joining us in our goal for Your Success Online!

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Business Resource Article

Qualities of an Effective Landing Page
Author: ©fastlandingpages.com


A landing page is an indispensable tool that every internet marketer should have. It is where a prospective buyer decides whether or not to buy your product or to avail of any offer you make. In order to be effective, your landing page should possess certain features that not only enhances its search engine rankings but boosts sales as well.

Here are some things that your landing page should have:

Fast loading time
It only takes a few seconds upon reaching your site for your visitor to decide whether or not to continue viewing your page. Graphics and fancy tricks may wow your audience but may also seem forever to load onscreen. You will lose the attention of site visitors if they have to wait a while for your page to load. Don't let your potential buyers slip away and create a landing page that loads quickly.

Search engine friendly
Your landing page should be visible to search engines and rank high in search results to draw visitors. Page titles, headlines, keyword meta data and page descriptions contain words which search engines typically consider in ranking web pages. Your landing page should have the right keywords to boost its rankings in search engine results.

Good sales copy
Your landing page should mimic a good sales letter. It must be brief and answers questions of who, what, why and how. Specify who stands to benefit from your product, what your product is, why your customer should take your offer and how they can purchase or participate in your offer.

Name capture form
A sizeable mailing list is a great asset in marketing. Your landing page can also be used to collect email addresses from site visitors which you can save into a contacts database for future use. Everyone loves free items: subscriptions, memberships,trial periods, samples, reports or newsletters. Collect contact information in exchange for a free offer. For example, a free newsletter subscription is a great way to gather email addresses while allowing you to build a relationship gradually with cautious clients.

Site tracking
Site tracking tools can teach you a lot about your market and viewers. Your landing page should have site tracking tools for measuring the effectiveness of your ad or sales campaign. The information presented by your site's statistics can teach you a lot about your site's visitors and the keywords they use to find you.

Other items that can boost your landing page's visibility include RSS feed, as well as privacy and terms of use pages.

About the Author: Creating your own landing pages for SEO purposes can be fast and easy using a combination of resources that I have put together. Learn more at http://www.fastlandingpages.com

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ATS


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This Week's Virtual View
by Bill Nichols, Owner of Vector Central and Jazznlight.com

Virtual View
"Malt Salt"
©Bill Nichols Jazznlight.com



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Business Resource Article

Submit to an Ezine Article Directory to Generate Web Traffic
Author: ©Thomas Christopher


Submit to an Ezine Article Directory to Generate Web Traffic To generate web site traffic, you need links to your site spread around the web both bringing people directly and showing the search engines that your site is important. You can have links for free, if you submit ezine articles to article directories.

One of the most effective ways to generate web site traffic is to submit ezine articles (like the one you are reading) to article directories for people to use in their own blogs and ezines. You submit an article of preferably 400-1000 words in length. Anyone can use your article for free as long as they keep your article, and most especially your resource box, intact. Your resource box is the last few sentences in your article. It is the only place where you may include links to your websites. Bloggers and ezine editors have a ravenous appetite for content, so well written, useful articles will spread widely.

The articles target the people you want to visit your site. Submitting articles doesn't have to cost you anything but your time, and they spread across the web without any extra effort on your part. Of course, your time is valuable, and writing may not be a favorite activity of yours, so services have sprung up to help automate the process. You can hire articles written for you, and you can subscribe to services that will submit variations of your articles to hundreds of directories.

Ezine articles can increase your sales and your profits by increasing your web site traffic in two ways:

The most direct way ezine articles can generate web traffic is through referrals. People reading the article click on the links in your resource box and come to your website.

More importantly, the presence of links to your site from quality web sites will increase the page rank of your site in the view of the search engines: if all these other sites are pointing to yours, it must mean that yours is important. When your page ranks highly enough to appear on page one of the search results, searches will generate web traffic.

To write the articles yourself, you can use formulas: You can write top ten lists, tip sheets, questions and answers, reviews of products and services, feature by feature comparisons, and interviews. Just do not try to publish a sales letter. People do not want to read a sales pitch. Ezine editors will not publish them. Your articles will spread throughout the web only if they provide the readers what they want.

Each article will need a title, a body, a resource box, a category that the article fits into, a list of keywords, and a brief description of what the article contains. To use the article submission services, you will need several titles, versions of each paragraph, and resource boxes.

Keywords are the most important thing in article writing. You need to optimize the article for relevant keywords so that interested people can find the article. You need other keywords to use in the anchor text in the resource boxes. Those keywords will tell search engines the topics for which your web pages are important.

You don't have to buy website traffic. You can generate web site traffic for free if you submit ezine articles to article directories. Ezine articles are a great way to bring customers to your web site.

About the Visiting Author: To find out more about how to generate web site traffic by ezine article submission, visit: http://ezinearticleshow.com/ Thomas Christopher is hosting a collection of videos and articles showing how to use ezine article submissions to generate web traffic at http://ezinearticleshow.com/

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Solo Ads - Solutions for Your Success.

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Bill's Vector Station Recording

Bill Nichols, owner of this ezine, Vector Central, Jazznlight.com, FatJamz, and KLORTON

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Go Here for Your Free MP3s and CDs


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Directory of Ezines

Dictionary
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Body Health and Mind Wealth
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Nature Nutrients Sunbeams

Health Resources

For Your Health,
Life's Joy, &

a Totally Balanced Environment
Both Online & Offline!





Resources for

Your Quest of Optimal Living
& Building a Better Environment
for You, Your Family, and Your Business!


Learn How to Relieve Anxiety with:
Panic Away!

Visit The Anxiety Panic Free Zone - Click Here!

___________________________________________________________



TAX RESOURCE ARTICLE


Tax Breaks For MLM Businesses
Author: Peg Bastin

Everyone knows there are lots of tax advantages when you have a home business. Even MLM, right? Are you sure?

Yes there are, as long as you meet certain requirements to qualify for these tax breaks. The requirements are not difficult to meet, but don't take these deductions without knowing the rules to qualify.

IRS auditors are given a set of 8 Secret Factors to use in determining if your activity qualifies as a legitimate home-based business. They're called 'secret' because they are not disclosed openly to the taxpayer.

You can qualify for thousands of dollars in legitimate tax deductions if you meet the most important of the 8 factors. These factors are not classified, so here are the four most important criteria:

#1: Expertise of the taxpayer or his/her advisors. MLMers qualify cause we all have upline who have expertise, even if we do not.

#2: Time and Effort the Taxpayer puts into running the business. How much time and effort is enough? The rule says 45 minutes a day, 4 to 5 days a week qualifies.

#3: The Manner in Which the Taxpayer Carries On the Business Activity. Conducting your business mostly on the telephone, on the Internet, and in-home presentations are the best ways to qualify. You can still claim deductions for business done on the golf course, at lunch, or the pub, but keep the necessary records and be sure to conduct your business like a business, not a hobby.

#4: Is the Primary Purpose of your activity to Produce a Profit, or to Produce Tax Write-offs? Have a Business Plan that includes a table of Income and Expense projections, clearly showing profitability in the future. You are not required to show a profit, but you must show that you intend to produce a profit.

Congress has told the IRS to give huge refunds and deductions to taxpayers who have a home-based business, OR anyone who operated one at any time in the past 3 years. Why? It's good for the economy. If you get downsized in your job, you'll have another source of income you can work on full time. This will also help keep unemployment rates down. They're hoping maybe some of us will strike it rich, and then pay a LOT in taxes!

You may even qualify for these deductions retroactively! If you had a home-business in any of the past three years, you could be eligible to file an Amended Tax Return, and possibly get a refund plus interest!

Just as a traditional business can write-off utility, rent or mortgage bills as "costs of doing business," you too, can write-off a portion of your utility bills also.

You can claim huge tax deductions for your vehicle if you use the "IRS Two Business Location Rule" to convert non-deductible "commuting" miles into fully deductible business miles. Learn this rule and follow some simple procedures and vehicle mileage deductions can be worth up to $3,000 to $5,000 in new tax deductions.

Do you give your kids an allowance? If you "employ" your kids to do part-time work in your home business their "Allowance" would become "Payroll" and therefore be tax deductible to you, and tax-free to them.

Do you talk business while on vacation? You could deduct up to 100% of your expenses, including play time, if you plan your trip properly in advance.

A brand new tax law allows you to immediately write off up to $100,000 on the purchase of business equipment, including certain new vehicles. Be sure your accountant is aware of this new law.

These deductions are 100% legal! There are many others also. If a traditional business can deduct it, your home business probably can too. So follow the rules, keep proper records, have fun, and make money!

I'll be back again soon with some more tips and resources.

About the Author: Written by Peg Bastin, who is an avid internet marketer, glad to help others get started in their own online biz, with Ron Mueller, author of "It's How Much You KEEP, That Counts! Not how much you Make" © 02/15/2004

Tired of overpaying Uncle Sam? http://www.bastinmarket.com/taxpreparation.html
Free ebook: http://www.bastinmarket.com/taxesdl.html

FatJamz
F
unk - Acid - Techno - Jazz - Ambient - Metal - Zounds
http://www.fatjamz.com/

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Insights of Inspiration - Bible Verses to Inspire and Uplift


"
For it is the God who commanded light to shine out of darkness,
who has shone in our hearts to give the light of the knowledge of the glory of God in the face of Jesus Christ."
2 Corinthians 4:6
The Bible

Our Lord Jesus Christ, who died for us, was raised victorious over death - for All of us!
Read about his life, death and resurrection in The Bible: The Gospels: Matthew, Mark, Luke & John.
John Chapters 19-21 - Read Online
Then read how His church was established in the book of Acts.



Assist Those In Need


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