Long-Tail Phrases Can Increase Website Traffic

After using your main keyword phrase, don’t forget the low-competitive/low-search volume phrases.
Why?
Because when you add them up, you often receive as much traffic from them ‘all together’ as you do your main, high-competitive keywords/phrases. Plus, they convert better because they are the words/phrases used by people who “know exactly what they want.”

And what do people do who are looking for exactly what they want? They Buy! They SignUp! They Join You!

According to internet research by SEOMOZ, and summarized by Ian Lurie of Portent:
‘Long tail’ terms comprise 70% of all search queries;
Top 1000 terms searched only 10% of all search queries.

This definitely exemplifies the importance of using Long-Tail Phrases.
Ray “Catfish” Comstock of Search Engine Watch sums up this discusson succinctly in his quote:
“While it should be the goal of any website to rank highly for competitive terms, the real gauge of targeted SEO success is overall/total search traffic. Some would argue success is determined by conversions and revenue, but many of the factors that contribute to conversions fall outside the scope of SEO (messaging, competitive pricing, page design, and layout, etc.).”

When composing your list of keyword phrases, remember that those less popular phrases that might bring in a few bits of traffic, when added with all the other seemingly less important phrases can boost and even double your traffic!

Have a Great & Successful day,
–Susan

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Publishing with Kindle for Success Online

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Article Marketing Quick Tips

1. One of the primary things to remember when marketing with articles is do not write your article as an ad. Readers want quality content that will help them in their online businesses and ezine publishers won’t accept advertising articles. Leave your promoting to other means of advertising.
The author’s resource area is where you can give your website URL, along with a description of your service, product, online program.

2. Another important practice in article marketing is to write your own article. Do not copy other writers’ articles. Plagerism is as dishonest online as offline. Remember how you researched for term papers in school? After researching you would use your own words, thoughts and the knowledge gained from the research.
That too is what you do online – research and write your own articles.

Article marketing is a huge business and can lead to excellent traffic to your site.

Working Toward Your Success!
Bill & Susan
vectorcentral.com

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The 10 Best Social Sites and How to Use Them

We’re happy to bring you a very good article by the eBook lady, Terri Seymour.
She gives you a great overall review of the best social networks for your use.
To Your Success!
Bill and Susan

The 10 Best Social Sites and How to Use Them

By ©Terri Seymour
There is no doubt that social media marketing has taken the lead in online marketing strategies. Social media sites have exploded and continue to grow in number and popularity. If you own an online business, it can be very difficult to know where to begin in this extensive marketing arena.

There are dozens and dozens of social sites and more popping up all the time. I have compiled a list of the ten best social sites with which to get you started. I have chosen these sites by my own professional opinion and by actual popularity.

1. Facebook – Facebook has an estimated 850 million users! This is the most popular social site and my favorite as well. Facebook is very versatile in what you can do with your page. Be sure to open a business account and also read the rules for businesses. Fill out your profile completely. Add images and videos to your page to make it more interesting and interactive. Visit your page every day and post helpful information, links and resources. Answer all comments promptly.

2. Twitter – Twitter has 200 million estimated active users. I like Twitter because it is quick, easy and effective for marketing your business. You simply add tidbits of information, new product info, sales and/or specials, links, motivational quotes, etc. and tweet! Keep your tweets professional and beneficial to your followers. Don’t tweet things like what you’re having for dinner or what movie you just watched. Get involved with other tweeters and participate!

3. LinkedIn – LinkedIn now has over 150 million estimated users. The thing I like about LinkedIn is how you can participate in groups that interest you or will benefit your business. Join groups and be sure to participate in the discussions by offering real and helpful information and advice. Follow their guidelines on how to completely and effectively fill out your profile.

4. Google+ – Google+ is one of the newer social sites but it already has an estimated 65 million users! I must admit, I have not done much with Google+ as of yet but I do like the format and versatility of the site. Be sure to add the +1 Google feature to your website so people can click it to show they like your site. This will help you in the ratings. Again, be sure to complete your profile and spend time daily or at least weekly on your Google+ page.

5. Pinterest – With over 10 million active users, Pinterest is growing in popularity very quickly. Pinterest has come up with something a little different. You are given a pinboard to add visual items such as photos, graphs, videos, etc. Pinning helpful visual information is a great way to attract people to your pinboard. You can add comments as well. People respond more to visual items than just words so get over to Pinterest and start pinning!

6. Ecademy – Ecademy has over 17 million users. Ecademy is a membership site for business owners to connect, help and grow with each other. There are paid and free memberships. Take the time to build relationships with other business owners. You can start your own clubs, write blog posts, and participate in discussions. This site is more involved than some social sites and will take more time to learn to use effectively.

7. YouTube – YouTube has an estimated 300 million users. YouTube is a video sharing site. Making an effective marketing video to share on YouTube can have a dramatic effect on your site traffic. Show your expertise with instructional and informational videos. You can also present slide shows to market your products and/or services. Set up an account and start uploading those business growing videos.

8. StumbleUpon – Despite a “stumble” in growth, StumbleUpon is now growing in popularity and has an estimated 20 million users. StumbleUpon is a social site that allows the users to share interesting and helpful websites. You will need to be an active user to reap the benefits from this site.

9. Ryze – With less than a million members, Ryze is not the most popular of the social networking sites but it can be effective. Ryze is similar to LinkedIn in that it is a place for professionals to grow, connect and help each other succeed. Join networks that target your business and network with other business owners.

10. Blogs – Blogs are very popular social sites and there are lots of them. Search for blogs that target your niche and become active with guest posts, comments, etc. Participating on blogs can help you make connections and get traffic you might not have gotten. Also, if you do not have your own blog yet, be sure to get started. I would recommend WordPress but there are other blog services available.

If you are a business owner, you really cannot avoid social media in this marketing age. So rather than ignore it, you need to study it, learn it and participate in it. Once you do, you will find it to be a very enjoyable and beneficial experience!

About the Author: Don’t be one of the 95% of people who fail at their online business. Terri Seymour can help you make money online. Find out how to increase your traffic and sales with her popular “How to Build Your Online Business” ebook for FREE at: ==> http://www.SeymourProducts.com

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